Decision MediaWorks

Where Republicans Shop for Margin

One of the big questions in Florida politics right now is how to grow the GOP coalition. The viz below shows a county by county map of where Republicans live and a bar graph showing what percentage of registered Republicans in each county are super voters.

A super voter is someone who has cast a ballot in all of the previous four elections (general and primary). Parties love super voters because they always vote and  little time or money needs to be spent motivating them to vote.  If one wants to create more super voters (and every political leader does), the best place to start is by studying existing super voters.

The viz  below is interactive, please explore and share any trends you see in the data. For any of you budding data wonks out there, the raw can be downloaded for your own exploration.